The Visionary Leader Championing Change

Published 1 month ago

In the bustling corridors of P&G’s South African headquarters, one name resonates with innovation, compassion, and unwavering leadership: Alicia Eggington. As the Vice President and General Manager for P&G South Africa, Botswana, and Namibia, Eggington serves as a driving force behind processes and procedures, one strategic decision at a time.

With a career spanning over 15 years within P&G, Eggington’s journey from Trade Marketing to Category Management at P&G Australia – which serves as an independent advisor to retailers on major trends shaping the FMCG landscape – has been nothing short of extraordinary. A Business Honours graduate from the University of Technology in Sydney, her expertise spans corporate sales strategies, modern trade and e-commerce operations across the Asia Pacific, Middle East and Africa.

Eggington’s influence is not limited to boardrooms and the bottom-line. She is a passionate advocate for gender equality, a value deeply ingrained in her role as the Founder of the Australian Women’s Network at P&G. Having set empowerment policies and practices, she upholds the core philosophies of equality, inclusion, and sustainability, embodying a people-first mindset in her work and beyond.


Outside the confines of corporate responsibilities, Eggington’s commitment to driving positive change demonstrates her tenacity, as she serves on the Board of the American Chamber of Commerce. She truly is a beacon of inspiration for aspiring leaders, cultivating a culture of empowerment and progress.

Eggington’s position at P&G is accentuated by a string of accolades, including the prestigious Woolworths Supplier of the Year Award in 2019 and the esteemed Global Raise the Bar Award in 2016. Her career trajectory speaks volumes, culminating in her current role as Vice President and General Manager, a testament to her exemplary leadership and unwavering dedication.

Through her leadership, P&G has spearheaded initiatives to advance equality for girls, collaborating with global organizations such as UNICEF, Women Deliver and Global Citizen. The Always Keeping Girls in School #BloodSisters initiative has received global recognition, breaking down barriers to education caused by period poverty and empowering over one million girls across sub-Saharan Africa.

Her unwavering resolve to address pressing issues such as poverty and education resonates deeply with the United Nations’ Sustainable Development Goals, particularly Goal Five, which calls for gender equality by 2030. P&G is proud to have found an extraordinary leader, who is a catalyst for change in an ever-evolving world. As Eggington continues to redefine the boundaries of possibilities, her legacy serves as a beacon of hope, inspiring generations to come and reminding us all that true leadership transcends titles — it’s about making a tangible difference championing the empowerment of women and girls in Africa.


Championing the empowerment of women and girls in Africa

Investing in women and championing gender equality turbocharges a future where everyone in society can thrive, and that’s something Eggington strongly believes in.

In line with P&G’s long-standing commitment to foster diversity and inclusion in the workplace, her position enables her to play an active role in enabling all members of the South African team to embrace their full, unique selves at work.

Her dedication to fostering the empowerment of women and girls to be changemakers was affirmed by her inclusion in the Break The Ceiling Touch The Sky list of Africa’s most Inspirational Women in Leadership in 2023.


“It’s an incredible honor to have taken leadership of P&G South, Botswana and Namibia. Everyday, I’m simply fortunate to be surrounded by incredible talent, and to be a part of the big strides that this wonderful organization is making, as a force for growth in business and a force for good in the communities that we serve,” she says.

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